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WebArtz - The Web Design Forum
Welcome to WebArtz, Guest!

WebArtz is a nice place for discussions related to web designing and coding. We help our members to code their own website templates with HTML and CSS. We give them advice on various issues.

To know more about WebArtz Forum, visit the About Us page.

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1Accespted Search Engine Optimization (Part 3/4) Wed Aug 25, 2010 4:54 pm

Guest


Guest
Search Engine Optimization (Part 3/4)
Content Optimization


Hello and welcome to the 3rd part of the Search Engine Optimization tutorial.After learning some of the basic things and how to insect keywords,lets move on to more difficult and interesting things Wink
Today we are going to study Content Optimization.Content Optimization stands for optimizing the content of your web page(s) so that you'll have a high ranking in search engines to get traffic.Lets see what are the steps we have to follow in order to have great Content Optimization to our website:

  • Use of Heading tags
    Heading tags are very important to content optimization because search engines use them in order to detect the structure of your web page.Headings are defined into <h> tags.The larger the number,the smaller the heading will be.For example:
    <h1>Large Heading</h1>
    <h2>Smaller Heading</h2>
    Make sure to use headings for headings only and not for making your text big or bold.This will really harm your ranking at search engines.


  • Usage of bold,italic and acronym tags in order to highlight keywords

    Make sure to use bold and italic tags to highlight any keywords or special content at your website.This will place your website even higher at the results of search engines.You can also use Acronym tags in order to mention that a phrase is acronym(will be useful for search engines)
    Code:
    <b>Bolded Text</b>
    Code:
    <i>Italic Text</i>
    Code:
    <acronym>Acronym text</acronym>


  • Use anchored text for links
    Usage of anchored text for links is a very helpful tool for search engines.The anchor text, link label or link title is the visible, clickable text in a hyperlink.Anchor text usually gives the user relevant descriptive or contextual information about the content of the link's destination. The anchor text may or may not be related to the actual text of the URL of the link. For example,here is a hyperlink for Webartz homepage:
    Code:
    <a href="http://www.webartzforum.com">Webartz Forum</a>


  • Usage of ALT attribute for images

    Make sure to use the alt attrubute for images.Some users visiting your website may face problems with their browsers or internet connection and have problems viewing the images at your website(this happens sometimes when you have slow internet connection).As a result,if a visitor cant view the images at your website,he wont be able to see most of your website's content.Alt attrubute gives an alternative text in case a guest cant view an image to your website.For example:
    Code:
    <img src="webartzlogo.jpg" alt="Webartz Logo" />
    In case i cant see the logo,the text "Webartz Logo" will be displayed so that i know what exactly is placed there even though i cant see it Wink

    Make sure to use Webartz HTML editor to test everything yourself!


Hope you enjoyed my tutorial Wink




Whats coming up to the last tutorial?

What is a website ninche
Dofollow and nofollow attributes
Robots meta tags
Keywords in anchor tags
Keywords in image alt attributes

Notice : This tutorial is copyrighted by WebArtz Forum. You may not publish it on anywhere without written permission from the administrators.



Last edited by Cool-Processor on Mon Aug 30, 2010 2:40 pm; edited 1 time in total

Joel

Joel
Registered Member
Registered Member
Not bad. Keep up the posting of tutorials Nick Very Happy

http://www.advertisehotspot.info/

Guest


Guest
More things will be coming to the last tutorial Very Happy

4Accespted Re: Search Engine Optimization (Part 3/4) Wed Aug 25, 2010 10:21 pm

ankillien

ankillien
Administrator
Administrator
Nice one Nick Very Happy

I don't agree at the <b> and <i> tags Neutral These tags are depreciated when it comes to xHTML validation. I don't think they are helpful for SEO.

Search engines are becoming smarter and they now won't consider content inside particular tags as 'special'. Not all tags are depreciated but using tags for SEO is not much helpful anymore since search engines directly go through the content instead of all the tags wrapping them.

5Accespted Re: Search Engine Optimization (Part 3/4) Wed Aug 25, 2010 10:23 pm

Guest


Guest
ankillien wrote:Nice one Nick Very Happy

I don't agree at the <b> and <i> tags Neutral These tags are depreciated when it comes to xHTML validation. I don't think they are helpful for SEO.

Search engines are becoming smarter and they now won't consider content inside particular tags as 'special'. Not all tags are depreciated but using tags for SEO is not much helpful anymore since search engines directly go through the content instead of all the tags wrapping them.

Hmm my books say that these tags are really important and i SEO analyzers find them neccessairy as well Wink

6Accespted Re: Search Engine Optimization (Part 3/4) Wed Aug 25, 2010 10:30 pm

ankillien

ankillien
Administrator
Administrator
The book must be old Razz

Search engines are really going smarter these days and they change their policies frequently. Its not easy to trick them to take the content inside some tags.

That doesn't mean that tags are bad. They are useful but not all tags will be considered by search engines. Content inside <head> tags is very important.

"Content is king, not the tags around them"



Last edited by ankillien on Wed Aug 25, 2010 10:32 pm; edited 1 time in total

7Accespted Re: Search Engine Optimization (Part 3/4) Wed Aug 25, 2010 10:31 pm

Guest


Guest
oh alright,if you finde soemthing wrong feel free to edit it Razz

8Accespted Re: Search Engine Optimization (Part 3/4) Sun Aug 29, 2010 12:09 pm

ankillien

ankillien
Administrator
Administrator
I don't think it needs to be edited. I was just adding more info to it Razz

Tutorial Accepted

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